Once known primarily for its denim jeans, Guess Inc. designs, manufactures, and licenses a wide variety of men's and women's denim, cotton, and knit apparel. Its apparel lines, which are designed in classic yet trendy and upscale styles, include jeans, pants, overalls, dresses, skirts, shorts, shirts, blouses, jackets, and knitwear. Its accessories, which complement its apparel lines, include eyewear, footwear, fragrances, handbags, jewelry and watches, leathers, swimwear, and kids' and infants' apparel. Guess' advertising campaigns are well known for their innovative and creative images, having been highlighted in international ad campaigns in nearly every major magazine, on television, and other such mediums.